About Us


So here is the situation...

If you only had 9 items of clothing available to wear on an island for up to 47 days, with no washing available, what would you choose?

Well, I'd want to wear clothing that means something to me. Clothing that stands for something. Not just a generic shirt from some multinational sports brand. I'd want to wear something that represents me and what I stand for. Something that encapsulates my passion for the greatest and toughest game in the world and one of the best experiences of my life.

Playing Australian Survivor the first time was a dream come true. But after I got the call to play for a second time in Heroes Vs Villains, I wanted to make that vision and passion a reality. Not for anyone else, but for me. Because I came back to play with a fire in my belly, I've had a taste of the chaos and I live with the battle scars of my failures in the past. 

They can Snuff your torch, but they can never put out your fire. 

And that's how Snuff'd was born.

For those of you who know me, a backwards cap is an essential part of my identity. I work in one, workout in one, pretty much sleep in one. So bringing this vision to life on a snapback was a no-brainer. 

Initially I thought it would be cool to be able to share with my friends and family. But now I want to share it with you as well. 

So here is what we stand for

Playing with passion and playing with purpose
Backing yourself and never backing down
Playing hard and giving 110%

Challenging yourself and leaving nothing on the battlefield
Striving for greatness yet being prepared to fail
Staying humble in both victory and defeat
Getting knocked down 8 times and getting back up 9
And when you're backed into a corner with nowhere to go... give them hell!

If you're here, it means you probably share my passion as well. No one can take that away from us. I'm stoked that I can share a little bit of that with you. 

When things aren't going your way...
Tell them to Get Snuff'd.

Play hard and give them hell x

Check out the range here